Case Study: wOkularach.pl boosts conversions and private label sales with e-point SA

wOkularach.pl boosts product visibility and sales in 4 months with e-point SA

wOkularach.pl, a Polish online eyeglasses store, faced challenges with their e-commerce platform's product presentation. Category pages were not readable and product tabs lacked key information, leading to customer confusion and abandoned purchases. They engaged vendor e-point SA, leveraging their Magento and React expertise, to improve the user experience and increase sales, particularly for their private label products.

e-point SA redesigned the product tabs and category pages for better readability and implemented a new recommendation algorithm to promote available and private label items. The results were almost immediate, leading to a smoother user experience, increased sales of private label brands like Senja, and a reduction in abandoned carts. The vendor's solution successfully streamlined the purchasing process and boosted conversion for the client.

wOkularach.pl