Case Study: Alfa-Direct boosts engagement and revenue with e-Legion

Alfa-Direct boosts active users 43% with e-Legion

Alfa-Direct, a mobile trading tool from Alfa-Bank, sought to enhance its application's performance and user experience based on customer feedback. The company partnered with the vendor e-Legion to implement new features and service improvements.

e-Legion provided a comprehensive solution including analytics, design, and development. This resulted in the introduction of new order types, a portfolio analytics section, and a streamlined authorization process. The work by e-Legion led to significant measurable impacts, including a 43% growth in active users, a 23% increase in revenue, and a 37% rise in screen views, while maintaining the app's high rating.

Alfa-Direct