Case Study: EuropAce turns warranty registration into a revenue moment with Dyrect

Europace cuts warranty operations costs by 30% with Dyrect

EuropAce, a leading home appliance brand in Singapore, faced a fragmented and manual warranty registration process that was a cost center and missed revenue opportunities. Their workflow was spread across multiple systems, required manual data entry into their Microsoft Dynamics 365 Business Central ERP, and lacked any upselling or loyalty features. The brand turned to Dyrect to transform this post-purchase moment.

Dyrect implemented a native Shopify solution that integrated warranty registration directly with EuropAce's Business Central ERP. The platform added an extended warranty upsell widget and a coupon engine to drive repeat purchases, all while providing customers with a self-service portal. As a result, Dyrect helped EuropAce turn warranty registration into a revenue-generating moment, simultaneously achieving an average 30% reduction in warranty operations costs.

EuropAce