Case Study: Raureni achieves 40% website traffic growth and faster, mobile‑optimized access with Dynamicweb

ROI in Just One Year with an Integrated Solution for Product Marketing

Raureni, a long-established Romanian canned fruits and vegetables brand, needed to introduce its rebranded identity to an online audience after an extensive rebranding process. To bring the brand online and modernize its digital presence, Raureni engaged Dynamicweb and its Dynamicweb platform to support CMS, marketing and product information needs.

Dynamicweb delivered an integrated management solution combining a responsive website, blog/newsletter subscription, integrated traffic analytics and social media integration to create a consistent brand experience. The implementation drove clear results for Raureni: +40% website traffic, +45% mobile traffic (1H 2016 vs 1H 2015), one fewer click to reach desired information and overall easier access for users, yielding rapid ROI.

Raureni

Dan Mutu

General Manager