Case Study: SÆTHER Professional achieves a rapid B2B eCommerce transformation and scalable webshop with Dynamicweb

New B2B eCommerce is a strong foundation for the digital transformation from zero to the webshop

SÆTHER Professional, a Nordic B2B distributor of beauty and hair products founded in 1983, faced extensive manual work and needed to digitalize operations with an independent e‑commerce platform that would bring hairdressers and other buyers together. They engaged Dynamicweb and chose the Dynamicweb Rapido framework and its all‑in‑one CMS, webshop and PIM to meet these requirements.

Dynamicweb implemented SÆTHER’s new B2B webshop on Rapido, delivering a modern, open architecture that enables effective scaling, a flexible frontend and a quick implementation. The Dynamicweb solution provided SÆTHER Professional with a strong foundation for the digital transition from zero to a webshop, streamlining commerce processes and improving the user experience across the Nordics.

SAETHER Professional