Case Study: Møbler achieves streamlined product management and improved webshop UX with Dynamicweb PIM

Møblér - Customer Case Study

Møblér, a Danish furniture retailer, wanted to continuously improve its website and webshop to stay ahead of competitors. Working with digital partner 1st Web, Møblér upgraded its Dynamicweb platform to implement Dynamicweb PIM as the first step toward better product information management and a more competitive online presence.

Using Dynamicweb PIM, Dynamicweb centralized product descriptions, images and prices into a single PIM database, improving internal workflows at Møblér’s head office, 35 local shops and retailer partners. The upgrade delivered a better customer experience on the website and webshop—including product-group filtering and differentiated filtering parameters for items like sofas versus beds—making product maintenance faster and helping Møblér surpass competitors.

Møblér

Lgling Tanggard

Manager