Case Study: Ege boosts brand traffic 35% and leads 28% while automating its 10,000‑item catalog with Dynamicweb

Ege - Customer Case Study

Ege, one of Europe’s leading designers and manufacturers of high‑quality carpets, needed a new digital solution to support its consultative, non‑transactional sales model. The company wanted to boost branded and product traffic, increase sample-order leads and email permissions, and integrate seamlessly with its Movex back‑office system. To meet these goals Ege worked with Dynamicweb (via partner Co3 A/S), using Co3’s Espresso website built on the Dynamicweb All‑in‑One Platform.

Co3 implemented a multilingual, market‑customized portal on the Dynamicweb platform with full Movex integration, automated product information management and a single product database—enabling browsing of 10,000+ items, on‑demand PDF data sheets and sample ordering. The result: more than 25,000 dynamic product data sheets, a 35% increase in brand traffic, 3% increase in non‑brand traffic and a 28% rise in leads, plus significant resource savings and reduced daily workload thanks to the Dynamicweb + Movex integration.

Ege

Jan Magdal Poulsen

Marketing & Brand Manager