Case Study: JMP Equipment Company achieves seamless B2B eCommerce and Dynamics 365 integration with Dynamicweb

eCommerce for B2B equipment integrated with Dynamics 365 Finance and Operations, Customer Engagement and Field Service

JMP Equipment Company, a supplier of engineered HVAC and energy-efficient water, steam and condensate systems, needed a modern B2B customer experience and efficient online purchasing for its 50+ highly complex, customizable product lines. Their initial eCommerce platform struggled with ERP integration, causing pricing inaccuracies, manual corrections and poor usability, so while partnering with ArganoArbela on a Dynamics 365 transformation they engaged Dynamicweb to solve the complex integration and product data challenges.

Dynamicweb implemented a robust eCommerce and PIM-driven solution tightly integrated with Microsoft Dynamics 365 Finance and Operations and Customer Engagement, enabling business logic, pricing, orders and product information to flow seamlessly from the ERP to the webstore. The result is a fully functioning B2B eCommerce site exposing the most complex product lines, giving customers online visibility into orders and invoices, eliminating prior manual errors, and becoming a core part of JMP Equipment Company’s long-term digital strategy.

JMP Equipment Company