Case Study: Kjær & Sommerfeldt achieves 400% sales growth and 500% more transactions with Dynamicweb

B2C eCommerce with NAV and PIM increase online sales by 400%

Kjær & Sommerfeldt, Copenhagen’s oldest wine retailer and Royal Court supplier, needed a new ecommerce platform that would integrate with their existing Perfion PIM and support targeted marketing and automated customer dialogue. They chose Dynamicweb to replace their legacy system because of its seamless Perfion integration and built‑in marketing tools for loyalty programs, segmentation and automated mail broadcasts.

Dynamicweb implemented a responsive B2C ecommerce solution on the Dynamicweb All‑in‑One platform with integrations to Perfion PIM and Microsoft Dynamics NAV, improved search and facet filtering, and a streamlined checkout and event/gift functionality. The Dynamicweb solution eliminated manual data handling, enabled real‑time order processing and dramatically lifted business metrics: sales up 400% and transactions up 500% since the March 2017 launch, alongside richer product presentations, filter‑based views and automated price/discount replication.

Kjær & Sommerfeldt