Case Study: Wine.dk achieves a modern webshop, C5 integration and retailer marketing platform with Dynamicweb

B2C ecommerce and marketing portal with Microsoft C5 ERP integration

Wine.dk, a Danish nationwide collaboration of about 50 wine dealers, faced an outdated, hard-to-manage web presence that lacked payment functionality and needed integration with its Microsoft Dynamics C5 ERP. To provide a true webshop and give partner retailers online sales and marketing capabilities, Wine.dk selected Dynamicweb to deliver an e-commerce and marketing solution integrated with C5.

Dynamicweb implemented a user-friendly webshop with advanced filtered search, cross‑ and up‑selling, buy-online or find-a-retailer flows, and full integration so orders, products and prices sync automatically with Microsoft Dynamics C5. Dynamicweb also built a marketing platform that lets retailers generate customized price tags, posters and in‑store materials themselves, saving time and resources for both Wine.dk and its partners while boosting local sales opportunities and customer relationships.

Wine.dk

Anne-Sofie Vikkelsøe

Web and Marketing Coordinator