Case Study: TuinVisie achieves an automated B2B PIM portal and customer-specific pricing with Dynamicweb

B2B PIM and eCommerce portal with 3,000 customer specific and customized products and prices

TuinVisie is a Netherlands-based B2B producer, importer and supplier of garden construction materials with an assortment of about 3,000 products (adding 300+ new SKUs annually). Before working with Dynamicweb, TuinVisie ran two separate sites on a dated custom CMS, forcing product and price updates to be entered twice and preventing customers from seeing their own contract-specific prices — a time-consuming, error-prone process that hampered online sales.

Dynamicweb implemented a single consumer site with a B2B portal tightly integrated with TuinVisie’s PIM and ERP, automatically populating 3,000 products and showing customer-specific prices and discounts. The Dynamicweb solution eliminated duplicate manual updates, reduced errors, saved significant time and costs, and encouraged customers to order online rather than by mail or phone, improving efficiency and conversion for TuinVisie.

TuinVisie

Manon Albinus

Projectmanager