Case Study: Cenika achieves streamlined product data management and improved customer engagement with Dynamicweb

B2B customer portal with PIM and integration to Visma Global & the EFO-database

Cenika AS is a Norwegian supplier of switchboard equipment, fuse boxes and electrical products to the professional electrical industry (2018 sales 245 million NOK). Their key challenge was integrating the EFO master product database to streamline product entry and surface accurate product data in a new, modern customer portal, while also improving customer contact (newsletters and marketing). To address this, partner Novicell built the solution on Dynamicweb’s all‑in‑one platform.

Novicell’s implementation using Dynamicweb delivered a built‑in PIM, marketing module, live integration to Visma Global and a direct link to the EFO database. As a result Cenika now has a modern, easy‑to‑update portal with full control over product data and enriched product workflows; customers can see customer‑specific prices, live stock status, view past invoices and reorder — enabling more efficient product management and improved customer communication powered by Dynamicweb.

Cenika