Case Study: ProNails achieves a future-proof digital hub with Dynamicweb

An international and future proof digital hub where eCommerce, PIM and ERP come together

ProNails, an international B2B partner for hand, nail, and foot care, needed to modernize its digital platform into a central hub for beauty professionals and distributors. The company wanted a compact, brand-aligned experience that combined inspiration, training, order processing, a B2B shop, product updates, and tools like a dealer locator and salon finder. Dynamicweb was chosen to support this digital transformation.

Dynamicweb implemented a new architecture in a fresh Dynamicweb installation, creating a multilingual digital hub that brought together eCommerce, PIM, ERP, and marketing capabilities. The solution delivered strong product pages, an academy environment, an extensive blog module, and a partially unlocked B2B webshop for distributors, giving ProNails greater flexibility and a future-proof platform.

ProNails