Case Study: Industrial Pump Group modernizes its multi-language eCommerce platform with Dynamicweb

A Dynamicweb Case Study

Preview of the Industrial Pump Group Case Study

A modern, multi-language eCommerce platform using marketing and CMS

Industrial Pump Group (IPG), a partner for pump sales and services, faced constraints in optimizing marketing and sought a modern, conversion-driven eCommerce platform to support both B2B and BC customers. Their technical requirements included a multi-language site, clear navigation, a customer portal, and strong product pages. They partnered with vendor Dynamicweb to build this new platform.

Dynamicweb implemented a solution that included a refreshed corporate identity and a flexible, preset-based content system, empowering IPG to manage their site. The collaboration resulted in the successful launch of a completely redesigned, future-proof eCommerce platform within just four months. The new Dynamicweb platform exceeded all of IPG's requirements, providing a modern online presence that drives growth.


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