Case Study: AddThis reduces latency and increases performance with Dyn

Reducing Latency And Increasing Shares

AddThis, the social infrastructure and analytics company behind Share, Like, and Tweet plugins used across more than 14 million domains, needed to reduce DNS latency and improve performance as traffic and data volumes grew. Their previous DNS provider delivered higher-than-normal resolution times and wasn’t well distributed globally, so AddThis turned to Dyn for a faster, more reliable DNS service.

Dyn let AddThis test the service before committing, which helped the team validate fit and choose a partner-focused vendor relationship. With Dyn, AddThis saw immediate performance improvements, gained confidence in its DNS infrastructure, and was able to stop maintaining some of its own DNS servers, saving time and resources while reducing latency.

AddThis

Andy Tomasello

Director of Operations