DX1
10 Case Studies
Case Study: Auburn Extreme Powersports achieves streamlined dealership management and marketing with DX1
A DX1 Case Study
Auburn Extreme Powersports - Customer Case Study
Auburn Extreme Powersports, co-owned by powersports enthusiast Jeff Barbarick in Auburn, CA, needed a way to run a full-service dealership without sacrificing the rider-first culture of “Run by Riders for Riders.” They turned to DX1 and its complete Dealership Management Platform — including a DMS, website and online marketing tools — to manage and market their motorcycle and powersports operations more effectively.
DX1 implemented an integrated Dealership Management Platform that centralized sales, service and marketing tasks, reducing administrative overhead and streamlining customer outreach. According to Jeff Barbarick, DX1’s solution enabled the team to focus more on customers and riding while improving operational efficiency and marketing performance for Auburn Extreme Powersports.
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Auburn Extreme Powersports
Jeff Barbarick
Co-Owner