Case Study: Policy Powerhouse achieves 1,000 prospects in weeks with Dux-Soup

Dux-Soup drives 3 x website traffic and an instant pipeline of quotes for new insurance product launch

Policy Powerhouse, a UK insurance provider specializing in non-standard products, needed to build a highly targeted prospect list of holiday let owners for a new product launch. Their challenge was identifying and connecting with this niche audience at scale, a process that was too time-consuming to do manually on LinkedIn. They turned to Dux-Soup to automate this outreach.

Using Dux-Soup Pro and later its Turbo multi-touch campaigns, the vendor enabled Policy Powerhouse to automate their LinkedIn activities. This solution allowed them to build a database of over 1,000 targeted prospects and affiliates within weeks, gather market feedback, and drive product awareness. As a result, Dux-Soup helped generate sales quickly after launch, providing a fast return on investment and proving to be a key enabler for the business.

Policy Powerhouse