Case Study: Yanmar Europe Agricultural boosts tractor sales with Dutch Synergy

Yanmar Europe Agricultural drives 2.3 million impressions with Dutch Synergy

Yanmar Europe Agricultural faced challenges in supporting its dealers with online marketing for compact tractors, as its website was not optimized and dealers lacked digital expertise. Dutch Synergy was engaged to develop a digital strategy using its ASCEND service to improve visibility and lead generation.

Dutch Synergy implemented a dealer-focused approach with co-branded landing pages, targeted Facebook ads, and dealer workshops. The campaign delivered 2.3 million impressions, 41,000 ad clicks, and directly contributed to multiple tractor sales. Dutch Synergy's solution significantly strengthened Yanmar's online presence and dealer sales performance.

Yanmar Europe Agricultural