Case Study: BEGE Power Transmission achieves automated B2B sales growth with Dutch Synergy

BEGE Power Transmission boosts B2B sales with Dutch Synergy through a hybrid web shop and RFQ model

BEGE Power Transmission wanted to expand global sales of its MIG flange encoders but lacked e-commerce experience. The challenge was to build a web shop that could serve different customer segments, from smaller OEMs ordering directly online to larger clients requiring custom quote requests, all while establishing MIG Encoders as a standalone brand. Dutch Synergy was engaged to develop this automated B2B platform.

Dutch Synergy implemented a responsive web shop with an advanced product configurator and an integrated RFQ system. The solution automated the sales process, generating unique SKUs for each configured product. The results included a significant increase in downloads of technical drawings and datasheets, a rise in quote requests, and successful direct online sales. The vendor's solution led to a more efficient internal process and strengthened the MIG Encoders brand's market position.

BEGE Power Transmission