Case Study: Neo@Ogilvy slashes reporting time by up to 90% and boosts efficiency with Dundas Dashboard (Dundas)

Neo@Ogilvy - Customer Case Study

Neo@Ogilvy, Ogilvy & Mather’s global media agency and performance network of 800+ digital experts across 40 offices, needed to modernize reporting in its London office. After moving data into SQL Server, the agency still lacked a web-accessible, client-facing presentation layer to replace manual Excel processes and meet the growing demands of global digital campaigns.

Neo@Ogilvy implemented Dundas Dashboard — a flexible, browser-based, brandable visualization platform with built-in mapping and scripting — to deliver bespoke client dashboards and internal KPI views. The solution removed most manual reporting, cut analysts’ reporting time by up to 90%, provided clients with a single, accessible version of the truth they can annotate, and freed account teams to focus on campaign optimization.

Neo@Ogilvy

Owen Ball

Senior Analytics Manager