Case Study: Bol builds a trusted marketplace with Duna customer due diligence

Bol cuts onboarding to 12.2 minutes with Duna

Bol, a Dutch e-commerce marketplace, needed to professionalize its customer due diligence process to maintain trust and support the growth of its partner ecosystem. Its challenge was to create a secure, scalable, and partner-friendly onboarding system that moved beyond basic compliance to safeguard marketplace integrity. The company partnered with vendor Duna to build a risk-based approach.

Duna implemented its platform to support the full customer due diligence lifecycle, from automated KYB verification and sanctions screening to case management. This solution drastically reduced partner onboarding time and improved the experience. As a result, partners now spend an average of 12.2 minutes actively completing requirements, 81% of cases are approved with no follow-up, and partners rate the experience 83 out of 100.

Bol