Case Study: Bókun boosts website growth and reduces churn with Duda

Bókun reduces churn by 24.7% with Duda

Bókun, a SaaS platform providing booking management for tour operators and other travel companies, faced a significant challenge. Their core booking widget was difficult for many technically inexperienced customers to install on their existing websites. This created massive friction, stifled business growth, and consumed internal resources as Bókun's team had to manually assist with installations, preventing them from focusing on innovation.

Partnering with Duda, Bókun implemented a turnkey solution using Duda's white-label website builder and API. This allowed them to rapidly build beautiful, custom websites for customers with the booking widget pre-installed. The results were significant: Bókun sold over 1,000 websites in a year, reduced customer churn by 24.7%, and achieved 63% YoY growth for published websites. Using Duda's platform enabled Bókun to offer a more valuable product while saving internal resources and accelerating growth.

Bókun