Case Study: knowble accelerates recruitment and cuts hiring costs with DSR Branding

Knowble quadruples recruitment with DSR Branding

The customer, knowble, formerly known as Sustainable ICT, is a technology firm that needed to evolve its brand to reflect a strategic pivot from a service-oriented business to a product-led company. They engaged the vendor DSR Branding for services including brand strategy, naming, and identity design to meet this challenge.

DSR Branding developed the new name 'knowble' and a complete visual identity to communicate the product's core value of truth and integrity. This solution led to significant measurable impacts, including a quadrupling of recruitment numbers and a notable decrease in recruitment expenses for the customer. The work by DSR Branding also earned a Gold Transform Award in 2024.

Knowble