Case Study: Brokermint achieves a 23% increase in sales conversion rate with Dropbox Sign

How Brokermint Increased Their Sales Conversion Rate 23% by Leveraging eSignatures

Brokermint is a San Diego–based SaaS that streamlines back‑office workflows for real estate brokerages by consolidating paperwork, financials, reporting and integrations into a single paperless platform. To increase platform value and simplify the contract-to-close process, Brokermint needed a built‑in eSignature capability that would integrate seamlessly without forcing clients to create third‑party accounts or navigate additional tools.

Brokermint integrated the HelloSign API in early 2016, using features like merge fields to pre-populate roughly 90% of document data and keep the signing flow entirely inside their system. The result was immediate: a 23% increase in sales conversion, stronger customer retention, positive user feedback on ease-of-use, and continued plans to expand eSignature functionality (for example automating agent onboarding).

Brokermint

Andrew Chischevoy

Co-Founder