Case Study: immi achieves more accurate forecasting and saves time with Drivepoint

How immi Revolutionized Forecasting and Gained Peace of Mind with Drivepoint

The customer, immi, a company that reinvented instant ramen, faced significant challenges with financial forecasting and modeling after its Series A funding. Their co-founder was spending excessive time on manual spreadsheet work, and an outsourced CFO service failed to provide the sophisticated, precise modeling they needed for inventory management and investor reporting. They turned to the vendor, Drivepoint, for its FP&A software designed for consumer brands.

Drivepoint implemented its platform, providing white-glove service and adapting its model to immi's processes. The solution automated historical data updates from their accounting system, provided granular cohort-level forecasting for eCommerce and Amazon, and offered online version control for model scenarios. As a result, immi saved 20 hours per month, saved approximately $150,000 versus hiring an in-house CFO, and decreased its monthly budget variance by 50% due to more accurate forecasting.

immi

Kevin Chanthasiriphan

Co-Founder