Case Study: Diamond Edge Outdoor Management achieves 4.49x ROI with Drive Social Media

Diamond Edge Outdoor Management drives 4.49x ROI with Drive Social Media

Diamond Edge Outdoor Management, a full-service outdoor management company, sought to grow its more profitable tree and plant health services but needed to educate homeowners and drive new customers. They partnered with vendor Drive Social Media to launch their first social media marketing campaign using paid social advertising.

Drive Social Media implemented a strategy using AI-built lookalike audiences, interest-based targeting, and geographic parameters, combined with dynamic creative campaigns. This solution drove 109 purchases, generating $75,643.86 in revenue and achieving a 4.49x return on investment over five months, surpassing Drive Social Media's goal and contributing to 27% of the customer's total sales in that period.

Diamond Edge Outdoor Management