Case Study: Cecil Whittaker's Pizza drives 675 new customers with Drive Social Media

Cecil Whittaker's Pizza drives 675 purchases and 25x ROI with Drive Social Media

Cecil Whittaker's Pizza, a St. Louis-based pizza chain, partnered with Drive Social Media to address a key challenge. After a new owner took over an established location, the primary goal was to attract new customers in a market already familiar with the brand. Drive Social Media was enlisted to help solve this distribution and customer acquisition problem.

Drive Social Media implemented a targeted social media advertising strategy utilizing Facebook Static, Carousel, and Dynamic Creative Ads. This solution focused on driving both online and in-store conversions. The results were significant: in the first 30 days, the campaign generated 675 purchases with a 25x return on investment, attributed 33% of the location's total revenue, and acquired 333 entirely new customers. Drive Social Media successfully established itself as a profitable advertising partner for the business.

Cecil Whittaker's Pizza