Case Study: Anton’s HVAC achieves 14x ROI with Drive Social Media

Anton’s HVAC boosts ROI 14x with Drive Social Media

Anton’s HVAC, an HVAC company, was struggling to compete in a saturated market after spending $125k annually on untrackable traditional advertising. They partnered with Drive Social Media to implement a trackable digital marketing program using Facebook ads, including static, carousel, dynamic creative, and video ads, with the goal of generating a better return on investment.

Drive Social Media created a customized strategy using lookalike audiences and a unique, humorous brand tone to set the customer apart. The solution drastically exceeded its initial 3x ROI goal, achieving a 14x return on investment by 2020 and generating over half a million dollars in attributed revenue. Drive Social Media also helped the company consistently exceed its new customer goals, resulting in a 38% increase in revenue quarter-over-quarter.

Anton’s HVAC