Case Study: CBH Homes saves 2 hours per agent per day with Drag

How they unified sales teams to delegate tasks and cut down on hundreds of emails to individual team member inboxes

CBH Homes, a real estate company, was facing significant email overload and inefficiency within its sales teams. Their agents were using Google Groups, which caused every email to be duplicated across multiple individual inboxes, making it difficult to assign responsibility and track task status. This system consumed valuable selling time with administrative clutter. The company needed a collaborative solution to streamline workflows and provide management with better visibility.

They implemented the DragApp extension inside Gmail to create a centralized, kanban-style workspace. This solution provided a single source of truth for all inquiries, allowing for clear task assignment and status tracking directly within their existing email platform. Using Drag, CBH Homes saved agents two hours per day, reduced emails landing in individual inboxes by 90%, and improved management's visibility into the sales pipeline.

CBH Homes

Madison Ingraham

Data Admin & IT