Case Study: Humphreys Landscaping grows its reputation with Dow Goodfolk branding

Humphreys Landscaping grows its reputation with Dow Goodfolk

Humphreys Landscaping, a company known for its style and class, sought to further grow its reputation by improving its brand identity. They engaged the vendor Dow Goodfolk for this strategic initiative.

Dow Goodfolk advised Humphreys Landscaping to shift its messaging from the functional to the emotive, creating the platform "a beautiful garden makes a beautiful life." The vendor developed a new identity that captured the company's inherent refinement and respectful client approach. The director stated the new branding added immense, immeasurable value, transforming what was initially viewed as an expense into an incredible investment that enabled the business to become what they dreamed it would be.

Humphreys Landscaping