Case Study: Ontario Greenhouse Vegetable Growers boosts Tennessee engagement with Douglas Marketing Group’s Greenhouse Goodness digital campaign

Ontario Greenhouse Vegetable Growers drives 2.5M impressions with Douglas Marketing Group

Douglas Marketing Group partnered with Ontario Greenhouse Vegetable Growers (OGVG) to address the challenge of increasing awareness and consumption of its greenhouse-grown produce in the Tennessee market. The objective was to position OGVG as a premium, health-conscious option and expand its market reach through strategic digital marketing efforts.

The solution implemented by Douglas Marketing Group was a highly targeted digital campaign featuring culturally relevant recipes and interactive ad placements. This approach resulted in a programmatic click-through rate of 1.6%, over 2.5 million impressions, and a significant increase in site traffic and engagement, earning the campaign a Summit Platinum Award.

Ontario Greenhouse Vegetable Growers