Case Study: Priest Ranch builds awareness with Double Forte's paid influencer campaign

Priest Ranch drives 250,000+ impressions with Double Forte

The customer, Priest Ranch, was preparing to launch a new tasting room and needed to drive awareness for its wines. They engaged the vendor, Double Forte, to execute their first-ever paid influencer campaign to reach local influencers and build buzz ahead of the opening.

Double Forte leveraged its influencer network to manage the entire paid campaign process, from identifying and contracting influencers to coordinating content. This effort was amplified when their network generated additional interest from unpaid influencers. The collective campaigns resulted in 19 social media posts, over 250,000 impressions, and engagement rates that exceeded industry standards, reaching as high as 8%.

Priest Ranch