Case Study: TEAG Thüringer Energie AG achieves improved digital marketing, UX, and brand experience with dotSource

TEAG serves over 500,000 customers with dotSource's digital marketing and UX overhaul

TEAG Thüringer Energie AG, a leading energy service provider in Germany, partnered with dotSource to revolutionize its digital processes and improve user experience. The challenge was to streamline complex digital marketing efforts and create a more effective online platform for its wide range of energy tariffs and services.

dotSource implemented a multi-stream solution that included a digital marketing workshop, the development of a transparent tariff calculator, and a user-friendly checkout process. The vendor also helped create a positive brand experience with new communication strategies. As a result, TEAG's digital marketing became more measurable and its website content more appealing, leading to a significantly clearer and more efficient customer journey.

TEAG Thüringer Energie AG