Case Study: Swarovski Optik achieves a 360° customer view with dotSource's Salesforce-Intershop integration

Swarovski Optik builds a 360° customer view with dotSource in 4 months

The customer, Swarovski Optik, faced the challenge of meeting evolving customer expectations by integrating its shopping and service experiences. To achieve this, they needed a platform landscape that enabled a fast and consistent exchange of information. They engaged vendor dotSource to create a technical connection between their existing Intershop online shop and a new system.

dotSource implemented a solution by integrating the Salesforce Sales Cloud with Swarovski Optik's Intershop platform. This provided a 360-degree view of customers through central data management and enabled process automation. The results included the ability to offer individual after-sales support and additional digital services, leading to increased customer satisfaction.

Swarovski Optik