Case Study: Analytik Jena achieves a single source of truth for product data with dotSource and Stibo STEP

Analytik Jena speeds up price list creation with dotSource and Stibo STEP in just 2 clicks

Analytik Jena GmbH & Co. KG, a leading manufacturer of analytical measuring technology, faced challenges with data silos that separated its product information from related digital assets. Their goal was to create a single source of truth to use this data simultaneously across all digital channels. They partnered with vendor dotSource to implement a product information management (PIM) and master data management (MDM) solution using Stibo STEP.

dotSource implemented the Stibo STEP PIM and MDM system and integrated it into the existing infrastructure. This provided Analytik Jena with access to up-to-date product data, modernized workflows, and significantly improved data quality. A major efficiency gain was achieved through a print extension that automatically synchronizes data with Adobe InDesign, allowing changes to be applied to publications with just two clicks and saving enormous amounts of time.

Analytik Jena GmbH & Co. KG