Case Study: Loft47 achieves faster, error-free real estate back-office operations with Dotloop

How Milwaukee's Fastest Growing Real Estate Brokerage Is Winning Market Share

Loft47, a real estate brokerage back-office customer in Milwaukee, was struggling with accounting software that wasn’t mobile, had a steep learning curve, and forced the broker to be at an office computer to cut commission checks. To streamline operations and support rapid growth, the firm was also using Dotloop for end-to-end transaction management and mobile document handling.

Dotloop and Loft47 were integrated so transactions entered in Dotloop could flow directly into Loft47, with final documents sent back after completion. This one-time data entry reduced errors and saved significant time, while Loft47’s cloud-based mobile access let the broker complete tasks in about five minutes instead of an hour. The result was greater efficiency, lower overhead, and more time for agents to focus on selling—helping the brokerage reach 15% market share in Mequon within its first year.

Loft47

Ted Schaar

Loft47