Dot Com Infoway
95 Case Studies
A Dot Com Infoway Case Study
Dot Com Infoway was hired by Ahana Hospitals, an integrated neuropsychiatric healthcare organization, to develop a more cohesive social media marketing strategy. The hospital's challenge was to better educate the public on mental health issues, enhance patient access to services, and manage public relations through improved online engagement.
Dot Com Infoway implemented a robust social media strategy focused on building brand awareness and creating a digital community. The results were significant, with Facebook page likes growing from 347 to 4,935. The strategy also generated direct patient inquiries through social media and established the hospital's strong brand within its peer community.