Case Study: Nurish Brands revitalizes its natural beverage brand with Dorsay

Nurish Brands captures a natural beverage brand in 2020 with Dorsay

Nurish Brands, operating as Feel Energy Drinks, faced the challenge of a stale and corporate brand image for its natural beverage line. The company engaged the vendor Dorsay to revitalize its visual identity and messaging.

Dorsay implemented a comprehensive solution that included a complete visual redesign, a new brand message, and new packaging. A key part of their strategy was developing the social campaign #spreadgoodenergy to better connect with consumers. As a result, Dorsay successfully captured the brand's essence, bringing it to life across all platforms and packaging.

Nurish Brands