Case Study: Xtech boosts ecommerce engagement and conversions with Dopple 3D configurator

How Xtech uses 3D for ecommerce impact

XTECH, a company specializing in advanced football protection gear, faced the challenge of engaging online customers and demonstrating the value of their complex, customizable products. To combat low conversion rates and cart abandonment, they partnered with Dopple to implement a 3D configurator that would educate buyers and boost confidence.

Dopple's solution was an interactive 3D product configurator that allowed customers to visualize and customize shoulder pads in real-time. This led to significant results for XTECH, including a 39% 3D interaction rate. Most notably, sessions with 3D interaction saw a 2x higher add-to-cart rate of 6.9% and an average engagement time of over six minutes, double the site's average.

XTECH