Case Study: FIRCO scales property management and boosts rental applications with DoorLoop

Firco cuts tenant request time in half with DoorLoop

Firco, a family-owned real estate company managing a diverse portfolio of over 300 residential units, faced operational inefficiencies due to siloed data and manual processes. As the business scaled, these outdated methods created bottlenecks, making it difficult for staff to access tenant information quickly. Blake Faulkner, the Managing Partner, sought a modern solution from vendor DoorLoop to centralize operations and enable future growth.

DoorLoop provided an all-in-one property management platform that consolidated Firco's various workflows into a single system. The solution streamlined maintenance requests, moved rent collection online, and made all data instantly accessible. The results were significant: Firco cut tenant request completion time in half, saw a dramatic increase in rental applications, and reduced cash payments by 30%. DoorLoop's implementation paid for itself through increased application fees and provided the clarity and control needed for scalable growth.

Firco