Case Study: Busy Beaver Button Co. streamlines custom button orders with Doogma

Busy Beaver are Right on the Button with Customization

Busy Beaver Button Co., a custom button and sticker manufacturer, faced a significant bottleneck as their production grew. The process of creating and approving digital proofs for customer orders was time-consuming and inefficient. They needed a "Design Your Own Button" system for their website but found developing one in-house to be too costly. The company turned to the vendor Doogma for a solution using their customization and personalization platform.

Doogma implemented a system that allows customers to customize their buttons and see a detailed, accurate mockup instantly. This streamlined the entire order process for Busy Beaver. The solution led to increased sales, higher customer satisfaction, and greater customer familiarity with product options. The Director of Marketing also noted that their profitability per order increased as a direct result of Doogma's platform.

Busy Beaver Button Co.

Christen Carter

Founder and CEO