Case Study: Metro Screenworks boosts custom screen ordering with Doogma Designer

A Breath of Fresh Air with Custom Screens

Metro Screenworks, a provider of high-quality custom window screens, sought to simplify its complex ordering process for customers needing unique screen specifications. To meet this challenge, they implemented the Doogma Designer™ interactive online customization software from vendor Doogma.

The solution allowed customers to easily select materials, input precise measurements, and choose colors and hardware, with a visual representation updating in real-time. This process from Doogma provided immense ease and convenience, leading to a dramatic improvement in customer satisfaction evidenced by hundreds of five-star reviews. For Metro Screenworks, this resulted in increased conversion rates and a significant number of return customers.

Metro Screenworks