Case Study: Business Network International (BNI) builds stronger member connections with Donut

Business Network International keeps networking personal with Donut and 100+ employees

Business Network International (BNI), a networking organization, faced the common challenge of helping its members build deeper, more meaningful professional relationships beyond formal weekly meetings. To address this, members utilized Donut as a service to facilitate introductions and schedule one-on-one coffee and lunch meetings.

Using Donut as an icebreaker, BNI members easily scheduled meetings at local coffee shops and diners. The solution resulted in members building strong personal relationships that extended beyond business, leading to a more supportive network where they learned from each other's diverse expertise and shared referrals. Donut helped create a fun and effective way for professionals to connect on a personal level.