Case Study: Axios builds a faster, culture-driven new hire onboarding program with Donut

A Donut Case Study

Preview of the Axios Case Study

Axios strengthens new hire onboarding with Donut through 30-, 60-, and 90-day check-ins

Axios, a media and technology company, needed to build an effective and engaging new hire onboarding program that could balance its fast-paced, remote-first culture with ensuring employees felt supported and integrated. To achieve this, they partnered with the vendor Donut to help manage and automate key aspects of their employee engagement and onboarding process.

Using Donut, Axios implemented a structured solution featuring automated manager checklists, a buddy program with scheduled check-ins, and virtual introductions via watercooler channels to foster connections across the company. This approach embedded their culture into the onboarding experience. The results were highly positive, with excellent retention rates and overwhelmingly positive survey feedback from new hires, who reported feeling thoroughly supported and welcomed from their very first day.


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