Case Study: Asheville Humane Society achieves a $2.5M building fund and expands fundraising beyond the office with DonorPerfect

Humane Society Successfully Uses DonorPerfect to Expand Fundraising Beyond Their Office

Asheville Humane Society (AHS), a North Carolina nonprofit that shelters, educates and places animals, relies on government support plus donations and grants to operate. Facing daily operational costs of $3,500 and ambitious projects like a new Adoption and Education Center, AHS needed a better fundraising management solution to close funding gaps and support growth.

They adopted DonorPerfect Online for its features, cost and remote access, enabling staff and outside consultants to work from anywhere, automate personalized mailings and segment donors by solicitation and campaign. Using DonorPerfect, AHS raised $2.5 million for a new building, exceeded direct mail goals, reactivated lapsed donors, launched a Leadership Circle that pledged $20,000 in four months, and improved overall fundraising efficiency and insight.

Asheville Humane Society

Troy Salsbury

Development Manager