Case Study: National Ovarian Cancer Coalition boosts Giving Tuesday fundraising with DonorDrive

Kickstarting Year-End Fundraising With Giving Tuesda

National Ovarian Cancer Coalition (NOCC) used DonorDrive to strengthen its Giving Tuesday and year-end fundraising efforts. The team needed a better way to plan ahead, coordinate regional managers, expand storytelling, and keep supporters engaged without causing donor fatigue during a busy campaign season.

With DonorDrive’s fundraising platform, NOCC built a Giving Tuesday toolkit, launched coordinated email, social, Facebook Live, and paid search outreach, and used Suggested Donation amounts to connect gifts to impact. DonorDrive helped NOCC exceed its $30,000 Giving Tuesday goal by 6%, raise more than $130,000 during the year-end campaign, and achieve an average gift size of $160+, with Giving Tuesday accounting for 23% of year-end fundraising.

National Ovarian Cancer Coalition

Stephanie Krieg

Social Media & Communications Strategist