Case Study: Driva achieves a single source of truth and faster insights with Domo

What if data could drive new insights

Driva is an Australian car‑financing platform that helps buyers get personalized loan quotes and pre‑approvals and has expanded into commercial loans, insurance and refinancing. As the company scaled (70 employees and 404% revenue growth year‑over‑year), data from its consumer app, CRM, Google Analytics and product analytics became fragmented and time‑consuming to reconcile, making reporting and cross‑team decision‑making difficult.

Driva implemented Domo as a single source of truth, using pre‑built connectors to avoid taxing engineering resources. With company‑wide access, non‑technical users now build reports in minutes, run faster experiments, and use weekly check‑ins and an OKR dashboard to drive meetings. The result: reduced reporting time from hours to minutes, deeper conversion insights for targeted marketing, and faster, data‑driven decisions across the business.

Driva

Michael Ko

Head of Product