Case Study: IDG Communications achieves automated, real-time reporting and a competitive advantage with Domo

How IDG Communications, Inc. Partnered with Domo to Transform their Reporting Process into a Competitive Advantage

IDG Communications, a global technology media company with 3,000 employees serving 147 countries in 40+ languages, faced a major reporting challenge: clients wanted more detailed, timely analytics, but IDG relied on manual, Excel-based monthly reports that consumed roughly 20% of team time and hindered scalability and client satisfaction.

By adopting Domo’s data integration and pre-built connectors, IDG created customizable, real-time dashboards and live links, expanding from 13 seats to more than 140 users across departments. The automation saved hundreds of hours per month, strengthened client relationships, improved customer satisfaction, and turned reporting into a measurable competitive advantage.

IDG Communications

Gordon Plutsky

VP of Insights and Performance Marketing