Case Study: Federated Media achieves unified, executive-ready analytics and faster decision-making with Domo

Federated Media Publishing - Customer Case Study

Federated Media Publishing, a leading real-time ad exchange and one of the largest ad networks in the U.S., serves 180 million monthly uniques and handles over 3 billion ad requests per day. The company struggled with complex, inconsistent data across locations, an overloaded data management team, and a need for custom KPIs to give executives clearer, timely insights.

By adopting Domo, Federated Media implemented a collaborative, easy-to-use platform that automated routine tasks and delivered a customizable executive dashboard consolidating key metrics in one place. The result was improved cross-company communication, proactive benchmarking and faster decision making, and a data team freed to focus on strategic reporting rather than manual data wrangling.

Federated Media

Aaron Martin

Director of Product Management, Federated Media