Case Study: Colony American Finance achieves rapid data consolidation and 90-day ROI with Domo

Colony American Finance - Customer Case Study

Colony American Finance is a specialty finance firm that provides tailored debt products to residential real estate investors nationwide. Faced with data spread across more than a dozen cloud applications (including Salesforce, Zillow and social channels), the company was logging into two dozen systems and manually compiling reports—slowing decision-making and obscuring marketing, sales and operational performance.

By deploying Domo’s 100% cloud BI platform, CAF consolidated data into a single repository, rolling out 27 data sources in two months with one developer and achieving full ROI within 90 days. The solution eliminated stovepipe reporting, delivered fast mobile access, enabled self‑service analysis across teams, and drove measurable improvements in marketing efficiency, lead conversion and operational transparency.

Colony American Finance

Matthew March

Chief Information Officer